eCommerce solutions
Build a business, not a website. At Butida, our passion is building successful businesses online. Our approach differs from most other companies in that we view the underlying technologies we offer as mere tools of the trade. Instead, the value we deliver to our clients can be measured in business terms, including superior ROI, increased revenue and higher traffic.
Tailored, effective solutions to meet your needs
Every eCommerce site wants to sell, but only a few are successful. We at Butida are experts at optimizing your online business to increase revenue, traffic, site engagement, conversion, and loyalty. Whether you are building a new online business from scratch or seeking to increase conversion and sales on your existing eCommerce website, we can help. Butida is able to craft an almost unlimited range of tailored solutions to meet your specific needs. Our team has experience in eCommerce design and e-Business software development, so we know first-hand what works, and what doesn’t!
Our Methodology
We swear by our process because it works! Successful & advanced eCommerce solutions require clear goals, precise planning, and a winning strategy. Butida has created a unique methodology for our eCommerce services called the eCommerce Requirements Specification (ERS) that leverages our extensive industry expertise to help you achieve lasting success. The below steps outline it in a nutshell.
The first step in our process is to understand your product, your industry, your value proposition, as well as the target audiences and your competitive environment. This is done by performing intensive research, data-collection and analysis.
Next we plan how to satisfy all the needs and requirements of each potential target audience through use of different personas by user segment. This ensures the maximum range of qualified traffic and conversion.
Finally we create a blueprint and roadmap that clearly outline the complete project scope and the implementation methods. This benefits the client by illustrating the final product and provides clear instructions for the implementation team.
The complete deliverables of the ERS include Creative Requirements, Functional Requirements, SEO Requirements, Search Requirements, Content Requirements and Technical Requirements. It also contains the functional design of information architecture wireframes, sitemaps and process flows and recommends to what extent custom development and 3rd party applications will be necessary during implementation, or whether standard eCommerce website tools could suffice.
The ERS is a stand-alone deliverable that can guide development by either Butida or a 3rd party team. If you choose Butida, the implementation phase will begin, which we term the eCommerce Development Module (EDM).
The EDM produces tailored solutions to meet all the requirements as defined in the ERS. The EDM encompasses the Design, Development, QA, User Acceptance Testing, Migration and Launch processes that are involved in any professional website development. Each step is thoroughly planned in advance in the ERS phase, and then implementation is carefully choreographed and managed to ensure the best results.